Prism Planning welcomes Sophie Gooch as new Director
We’re pleased to welcome Sophie Gooch as the new Director of Prism Planning, bringing 19 years of planning and environmental experience to the business.
Prism Planning became part of the P&K Group in 2026 and continues to operate as an independent planning consultancy, working with clients and project teams across a wide range of sectors. Its position within the Group also provides access to wider design, fabrication and construction expertise where that can add value to a project.
Sophie joins Prism from Pegasus Group, where she was an Associate, and has spent much of her career working as a planning consultant. Her experience also includes a secondment within Local Authority and a role as Planning Officer at the Environment Agency.
She has worked with both public and private sector clients across a broad range of projects, with particular experience in infrastructure, ports and marinas, marine licensing, mixed-use developments and Environmental Impact Assessments. More recently, this has included EIA work within the agricultural sector.
Sophie is a Chartered Town Planner (MRTPI), a full member of the Institute of Sustainability and Environmental Professionals (MISEP) and a Chartered Environmentalist (CEnv).
A natural fit for Prism
Sophie said the opportunity to lead an agile and adaptable consultancy was one of the main attractions of the role.
“Prism has the ability to be flexible and responsive to what clients actually need,” she said. “There is a real opportunity to develop the consultancy across a range of sectors while retaining the straightforward, practical approach it is already known for.”
Prism’s reputation for solving planning problems was another important factor.
“I enjoy a challenge,” said Sophie. “A lot of planning work is about understanding what the real barriers are and then finding a sensible route through them. That problem-solving approach fits very naturally with Prism.”
The role also gives Sophie the opportunity to combine technical planning work with leadership.
“I still want to be hands-on with projects and working directly with clients,” she said. “At the same time, I’m looking forward to developing the team and shaping how the consultancy grows.”
Building on Prism’s established reputation
Sophie will lead Prism’s specialist team, overseeing planning applications, appeals and enforcement matters while providing strategic advice on more complex development challenges.
She will also work directly with clients, planning authorities and other stakeholders to develop practical strategies that help projects progress.
Her immediate priority is continuity, building on the strong foundations already established at Prism and ensuring clients continue to receive the same clear, responsive service as Steve Barker moves towards retirement.
“The first priority is to make sure that transition is seamless for clients,” said Sophie. “Prism already has an excellent reputation and strong relationships, and I want to build on that rather than change things for the sake of it.”
From there, she intends to broaden the consultancy’s expertise and develop the service around the changing needs of clients.
“There are some really good opportunities to bring together Prism’s existing workload, my own experience and the wider expertise around us,” Sophie said. “I’m looking forward to getting stuck into new projects and developing the business from there.”
For S&A, P&K and Roundhouse clients, Prism adds valuable planning expertise at the earliest stages of a project, while continuing to work independently with clients, consultants and contractors across the wider industry.








